HELLO! I'm Tara
marketer, strategist, Content writer, and experience designer based in sonoma county, ca
For over 15 years, I’ve used words to connect people with services and products across industries and lifestyles. Yes, people—not businesses—because even business owners searching for SaaS tools read, think, and decide like individuals.
I hope you find something here that informs, entertains, or persuades, and look forward to chatting with you!
WHAT PEOPLE HIRE ME FOR
Brand Voice & Storytelling
Crafting unique brand voices and creating compelling stories that connect with audiences, whether through rebranding, marketing campaigns, or customer-focused content.
Content Strategy & Execution
Building end-to-end content strategies that align with business goals—from mapping customer journeys to creating high-performing email campaigns, blogs, and social media posts.
Creative Campaigns
Leading multi-channel campaigns that drive engagement and action, including email marketing, social campaigns, website and landing page content, and in-store retail initiatives.
User-Focused Content Design
Translating technical concepts into intuitive, user-friendly content like documentation, how-to guides, interactive walkthroughs, tooltips, recipes, and educational videos for platforms and tools.
